Data & Dreamscapes

You spritz your favorite fragrance  on your wrist. At first, it's sharp and lively  maybe a burst of citrus or spice. But an hour later, it feels warmer, deeper, and almost like a different scent entirely. Why? it's not magic  it's the science of perfume notes ,  Every perfume has  top notes, middle notes, and base notes . These layers reveal themselves over time, creating a journey for your senses. The Opening Act - Top Notes These are the first scents you notice when you apply a perfume. They're light, fresh, and designed to grab your attention  think citrus, herbs, or bright fruits. But they don't last long, often fading within 15–30 minutes. Take our example: this fragrance opens with bergamot and lemon zest , giving it a sparkling, refreshing introduction that invites you in. The Heart – Middle Notes Also called heart notes , these emerge once the top notes fade. They form the core personality of the perfume and last for several hours. Florals, sp...